Ella Roux

Ella Roux is an Account Coordinator at Platform Communications, where she supports the Marketing and Digital division, as well as Public Affairs. A 2026 graduate of the University of Wisconsin-Oshkosh with a degree in Marketing, Ella has built her career around a passion for understanding how organizations shape their identity and connect with the people they serve.

Ella started her career as a Digital Marketing Consultant through the Office of Business and Entrepreneurship for Universities of Wisconsin, consulting small businesses with their digital presence via SEO, social media, and branding. Beyond client work, Ella researched on quantifying professional experience for marketing graduates, higher education programs, and employers. She created an assessment framework designed to measure and evaluate marketing competencies across academic programs, and went on to present her findings at a national conference, sharing insights and the tool with marketing educators from across the country.

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