8 Things We've Learned in 8 Years

Published on
October 10, 2025
8 Things We've Learned in 8 Years

Platform Communications is proud to be celebrating our 8th anniversary! This milestone has given us a chance to reflect on our journey so far and the lessons we’ve gathered along the way. We’ve partnered with clients to elevate issues, amplify voices, and craft stories that resonate, always with a focus of achieving real results. Throughout the years, each member of our team has gained insights not only about communications, but also about teamwork, leadership, and the values that shape how we work. To mark the occasion, we’re sharing 8 things we’ve learned in 8 years, a collection of reflections that highlight the people, ideas, and principles that continue to define Platform.

  1. "I've learned that big things happen best when they come from little ideas. With the right strategy and a thoughtful approach, you can take something that's on nobody’s radar and make it into the *it* issue with a little help."- Rusty Schultz, Executive Vice President of Operations, rs@platform-communications.com
  2. "I’ve learned how much can be accomplished by a team of people working together toward a goal, rather than simply on my own. Early on as I was bringing on clients, I saw what I thought I could offer them and didn’t think there was much more to it. What I was missing was how much more could be done through teamwork, and also how much insight I was missing out on by not collaborating and communicating with others as much as I could have been. It all makes for such a higher level of service when we have the many hands and minds of a team figuring out how we can work together to get results."- Brian Reisinger, Chief Executive Officer & Senior Writer, br@platform-communications.com
  3. "Clients like the Homecrew Coalition taught me the importance of multi-faceted communications efforts that leverage both earned and paid media strategies to accomplish our clients' goals."- Alec Zimmerman, Senior Director of Advocacy & Strategic Communications, az@platform-communications.com
  4. "Something I have learned is that the ability to trust our co-workers is what makes our team so great and efficient! "- Derek Gilkes, Account Executive, dg@platform-communicaitons.com
  5. "The biggest thing I’ve learned at Platform is that there is no “secret” button that anyone has that leads them to be able to come up with a good strategy, figure out a solution to a challenging problem, or create innovative ways to help a story resonate with an audience better. Instead, I’ve learned that maintaining a healthy curiosity, having the humbleness to ask questions, and dedicating yourself to continuous improvement are ways that people I look up to are able to find success. It’s that same mentality I endeavor to bring to our clients every day and the same mentality I try to instill in my team."- Anthony Birch, Executive Vice President of Marketing & Digital Strategy, ab@platform-communications.com
  6. "One of the biggest things I have learned is how important it is to share knowledge openly. Our team’s willingness to learn from one another has really elevated our work!"- Sophia Laib, Account Coordinator, sl@platform-communications.com
  7. "Work life balance exists and matters! If you are good at home you will be better at work, vise versa!"- Lauren Amber Socarrás, Senior Designer, ls@platform-communications.com
  8. "I’ve learned that working for Platform – and their family first policy, that this is truly an employer with brains and a heart. A rare combination in this day and age."- Susan Ciminello, sc@platform-communications.com

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